Sports Archives

Sports

The Most Effective Sports Marketing Campaigns Ever

Sports marketing is a subdivision of marketing that focuses both on the promotion of sports events and teams as well as the promotion of other products and services through sporting events and sports teams. Over time, advancement in technology has helped sports entities like Nike, Puma, Adidas, etc., increase their Read more…

By Ayush Rana, 2 years2 months ago

Finance and Economics

Sports as a Laboratory for Economics

Both during and outside of the game, the sports industry can provide us with a rich stream of data that economists can use to analyze various important issues. For example, we can study discrimination, racism, gender difference, wage gap, game theory during game play, what drives entertainment, what type of Read more…

By Irfan Bashir, 2 years1 year ago